北京邮电大学学报(社会科学版) ›› 2020, Vol. 22 ›› Issue (4): 103-111.doi: 10.19722/j.cnki.1008-7729.2020.0098

• 教育研究 • 上一篇    下一篇

高校电子商务专业核心课程教学评价体系探究

胡桃(1966—),女,江西铜鼓人,博士,教授   

  1. 北京邮电大学 经济管理学院 北京市海淀区100876
  • 收稿日期:2020-04-28 出版日期:2020-08-30 发布日期:2020-09-19
  • 作者简介:胡桃(1966—),女,江西铜鼓人,博士,教授

Teaching Evaluation System of Core Courses of Electronic Commerce Major in Universities#br#

  1. School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing 100876, China
  • Received:2020-04-28 Online:2020-08-30 Published:2020-09-19

摘要: 为进一步推动电子商务专业教学改革,协助构建科学的教学与实训体系,促进电子商务专业教学与时俱进,提升电子商务人才实践能力,本文首先通过预调研与文献分析的方法确定了在当前背景下应纳入考评系统的评价方案项,通过构建层次分析模型,使用德尔菲法获取判断矩阵,对电子商务专业核心课程教学评价体系进行探究。在通过总体一致性检验后,根据研究结果中各方案项所对应权重,得出目前综合测试成绩占比偏高,应提高小组作业和模拟实训在考评中所占权重的结论。并根据结论提出应加强小组教学和模拟实训教学的相关建议,以期为电子商务专业体系建设和课程改革提供理论依据和研究方向。

关键词:  , 考评体系;层次分析法;模拟实训

Abstract:   In order to further promote the reform of e-commerce teaching, assist in the construction of a scientific teaching and training system, promote e-commerce teaching to keep pace with the times and improve the practical ability of e-commerce talents, the evaluation items that should be included in the evaluation system under the current background are determined first through pre-surveys and literature analysis And by constructing an analytic hierarchy model and using the Delphi method to obtain the judgment matrix, the teaching evaluation system of core courses of e-commerce is explored After passing the overall consistency test, according to the corresponding weight of the items in the research results, it is concluded that the weight of the comprehensive test scores is relatively high currently, and the weight of group work and simulated training should be increased Suggestions on strengthening group teaching and simulated training are put forwarded, in order to provide theoretical basis and research direction for the system construction and the curriculum reform of e-commerce major

Key words: evaluation system, analytic hierarchy process, simulated training

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