基于说服原则的互联网产品的游戏化设计——以百词斩、Keep、蚂蚁森林为例
宁连举, 肖玉贤, 崔然
Gamification Design of Internet Products Based on Persuasion Principles—Taking Baicizhan, Keep and Ant Forest as Examples
NING Lianju, XIAO Yuxian, CUI Ran
北京邮电大学学报(社会科学版)
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2021, (3): 67
-76
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DOI: 10.19722/j.cnki.1008-7729.2020.0382
