关键词: 垃圾邮件, 交易成本, 个人隐私, 法律经济分析

Abstract:

Starting from the definition of spam, this article analyzes form the perspective of law and economics that the reason for spam emergence lies in gap between private cost and social cost in email sending, as a consequence, spam distributors transform improperly this external cost to concerned ISP and individual recipients Based on the analysis, several legislative measures are proposed to regulate spasm

Key words: junkmail, transactioncosts, privacy, lawandeconomicanalysis