Abstract:

Neil Postman’s thought on media studies is targeted at media mode and the trend of the whole social cultures, in which the criticism of electronic media information is the important aspect The paper focuses on the information in electronic environment from the aspects of “conditions”, “carrier”, “consequences” and “nature” to state Postman’s thought on media studies, and reveals the deep influence of electronic media information on social culture tendency His study on media, especially the electronic media is of paramount guidance to the current social

Key words: electronic media, pseudo context, message machine, information overflow, trifling information