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    Origins, Types and Generative Mechanisms of Internet Buzzwords
    WU Bingzhang, YIN Xiayan
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (4): 45-54.   DOI: 10.19722/j.cnki.1008-7729.2023.0027
    Abstract837)            Save
     Internet buzzwords as a special language variant, can reflect the dynamic development of the society in various levels to a certain extent. The origins and types of Internet buzzwords in the past ten years are systematically analyzed from a macro perspective. The origins mainly focus on eight aspects: entertainment, film and television, social industry, public figures, government, social hot spots, dialects, foreign languages and general language used on social platforms. The constituent form can be divided into five categories: phonetic modification, vocabulary reconstruction, semantic generalization, popular configuration, and network idioms. Based on the typical expressions in various types of buzzwords from a micro perspective, the main common mechanisms of various types of buzzwords under intra-lingual and extra-lingual motivation are analyzed.
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    Educational Question-Answering Systems Based on Large Language Model
    ZHANG Chunhong, DU Longfei, ZHU Xinning, ZHAO Hui
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (6): 79-88.   DOI: 10.19722/j.cnki.1008-7729.2023.0094
    Abstract296)            Save
    This paper aims to investigate the application of the Large Language Model in educational question-answering systems, and explore its optimization strategies in the educational domain. In recent years, methods based on pre-trained models have garnered much attention in the field of natural language processing. Large Language Model, as a pre-trained language generation model, holds promising potential for reducing development costs and enhancing accuracy in educational question-answering systems. A comprehensive analysis is made from three key aspects: the practical application of Large Language Model in educational question-answering systems, its impact on the educational sector, and optimization approaches. Regarding the practical application in education, the effects of multi-turn question-answering, zero-shot (few-shot) learning, and multi-modal query handling are investigated, and a quantitative analysis is conducted. Additionally, a strategy based on Hard Prompts is explored, aiming at elevating the performance and applicability of Large Language Model in educational question-answering systems. Through a comprehensive evaluation of its strengths and limitations, reference and guidance are provided for intelligent tutoring within the realm of education.
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    Influence Mechanism of Consumers’ Willingness of Word-of-Mouth Recommendation in Context of E-commerce Livestream
    ZHANG Jinsong, ZHENG Pan, SHU Shuangjie, MA Linmao
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 14-28.   DOI: 10.19722/j.cnki.1008-7729.2023.0037
    Abstract262)            Save
    The impact of elements of e-commerce livestreams on consumers’ psychology and behavior is explored to provide suggestions for the traditional e-commerce platform to enhance its influence. Based on the stimulus-organism-response model, the pathways of elements of e-commerce livestreams on consumers’ willingness of word-of-mouth recommendation are researched and the mediating effect of consumers’ trust (including trust in both the anchor and the platform) is verified. The results indicate that anchors’ charm, interactive atmosphere, high-quality content, and platform quality significantly affect trust in the platforms; anchors’ charm and interactive atmosphere significantly affect trust in anchors, while high-quality content and platform quality have no significant impact on trust in anchors; high-quality content can directly affect the willingness of word-of-mouth recommendation, while anchors’ charm, interactive atmosphere and platform quality cannot; trust in platforms significantly affects trust in anchors. Trust in anchors and platforms can significantly affect the willingness of word-of-mouth recommendation; trust in anchors plays a significant mediating role among anchors’ charm, interactive atmosphere and consumers’ willingness of word-of-mouth recommendation, while trust in platforms and anchors plays an effective chain mediating role among interactive atmosphere, high-quality content, platform quality and consumers’ willingness of word-of-mouth recommendation.
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    Ideological and Political Education in Universities from Perspective of Algorithmic Recommendation
    ZHOU Ye, LI Xinzhi
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (5): 1-6.   DOI: 10.19722/j.cnki.1008-7729.2023.0082
    Abstract258)            Save
    With the development of artificial intelligence and big data, algorithmic recommendation has become a new variable affecting the shaping of university students’  values. Therefore, it is necessary to optimize the ecology of algorithms to create a clear space; master the characteristics of algorithms to get out of the information cocoon; innovate the education mode to build an interactive platform; adhere to the discourse position, take the initiative to regulate the algorithms’  “technique”, and harness the “algorithms” with the mainstream value orientation.
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    Governance Mechanism and Innovative Practice of Network Ideology in Universities in New Era
    WU Hao
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (4): 16-23.   DOI: 10.19722/j.cnki.1008-7729.2023.0056
    Abstract253)            Save
     Ideological work is an extremely important task of the Communist Party of China. As the forefront of ideological work, universities shoulder the responsibility of providing talented graduates and intellectual support for the realization of the Chinese Dream of national rejuvenation. Entering the new era, the ideological battlefield of the Internet plays a very important role in the ideological work of universities, and the ideological work through the Internet has also been placed in a prominent position in the ideological work of universities, with its importance and timeliness becoming more prominent. This article focuses on the overall situation of network ideological work in universities in the new era. In response to the profound changes unseen in a century, the common problems and manifestations of network ideological work in universities are analyzed, the strategies and practices of carrying out network ideological work in universities in the new era are sorted out. By integrating theory with practice, implications for doing high-quality network ideological work in universities in the new era are provided.
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    Modernization of Harmony Between Humanity and Nature: Generation Logic and Global Significance
    LI Quanxi, MA Li
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (5): 16-24.   DOI: 10.19722/j.cnki.1008-7729.2023.0096
    Abstract198)            Save
    Harmony between humanity and nature is one of the basic features of a Chinese path to modernization. By literature research, the generation logic and global significance of the modernization of harmony between humanity and nature is analyzed in terms of theory, history and reality. It is found that the modernization of harmony between humanity and nature originates from harmony between humanity and nature in Marxist theory, the ecological wisdom within China’s fine traditional culture, and a rethink of inherent deficiencies of western countries’ ecological modernization. In terms of its global significance, it surpasses the western model of ecological modernization, provides a new mode of ecological civilization for developing countries, and contributes Chinese wisdom to global ecological governance. Therefore, the philosophy of harmony between humanity and nature should be adhered to, strengthening the exploration of voice transmission and recognition of the modernization of harmony between humanity and nature and manifesting its global significance.
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    Mozi’s Four Doubts: Teaching Method for Cultivating Questioning and Exploring Abilities
    JI Yang
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 71-80.   DOI: 10.19722/j.cnki.1008-7729.2023.0053
    Abstract179)            Save
    Asking questions is the beginning of independent inquiry activities. Only by enhancing learners’ abilities of problem generation and exploration in both life and engineering contexts, can life and engineering become an inexhaustible source of nourishment for learners’ lifelong growth. During the Warring States period, the Mohist school proposed the proposition of “doubt” in Mohist Canon, and provided four kinds of scene sentences related to problem generation, speculation, and exploration in the scriptures. By explaining and deciphering the internal structure of these scene sentences, Mozi’s teaching method of cultivating students to observe, raise questions, and explore independently in life and engineering, namely Mozi’s Four Doubts, can be obtained. By comparing it with Socratic midwifery, the unique educational value of Mozi’s Four Doubts can be clarified. Mozi’s Four Doubts still have important inspiration for today’s life education, engineering education and labor education. Mozi should be regarded as the world’s earliest thinker and educator to carry out the education to cultivate students’ thinking about observing, questioning and exploring.
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    Judicial Determination of Intentional Liaison in Cyber Joint Crime
    CHEN Xiaobiao, HUANG Hui
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 62-70.   DOI: 10.19722/j.cnki.1008-7729.2022.0157
    Abstract153)            Save
    The virtual nature of the network determines that the perpetrators of joint crimes often do not know each other, and they mainly commit crimes through online communication or technology, which leads to difficult identification of their intentional liaison. In terms of the traditional theory of joint crimes, it is required that intentional liaison between accomplices should have two-way nature, while intentional liaison in cybercrime, due to its special expression, may violate the principle of the application of crime and punishment if it is recognized based on the traditional model. From the perspective of the distinction between the principal offender and the accomplice, through analyzing the forms of intentional liaison in special crimes such as network crowd crimes and inherited joint crimes, and whether to recognize one-sided accomplice, it is shown that intentional liaison is an indispensable subjective condition in the establishment of joint crimes, but intentional liaison in network joint crimes should be deconstructed and reconstructed. In the judicial concept, intentional liaison should be understood in a moderate way, focusing on its authenticity and validity. The legislation should affirm the trend of positive criminalization of “neutral helping behavior” and deny one-sided complicity. The implementation process should focus on investigation strategies and evidence collection and using judicial presumptions to solve the proof difficulties. Without breaking through the original theoretical framework, intentional liaison can be identified in cyber joint crimes.
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    Construction of Three-level System of Ideological and Political Elements of Curriculum Guided by Cultural Confidence
    GUO Jing, LUO Rui, WANG Pei, XU Yishan, GUO Yumeng
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 89-97.   DOI: 10.19722/j.cnki.1008-7729.2023.0028
    Abstract151)            Save
    Cultural confidence is the value mainline in implementing ideological and political construction and can lead innovation in ideological and political education. In order to explore the effective path and the effect of constructing an ideological and political element system of the curriculum under the guidance of cultural confidence, in the teaching practice of the course of Health Care Administration, the case teaching method was used to sort out the ideological and political case materials, the inductive summary method was used to construct the ideological and political element system of the curriculum, and questionnaire surveys and interviews were conducted among students participating in the course to understand their cognition about the ideological and political construction of the curriculum. The result shows that it is necessary and practical to carry out ideological and political construction of the curriculum, which is conducive to strengthening cultural confidence. Therefore, we should adhere to the guidance of cultural confidence, scientifically and effectively tap ideological and political materials, organically and deeply integrate ideological and political elements, and systematically and comprehensively build an ideological and political system.
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    Triple Value Implication of a Chinese Path to Modernization
    LU Zhimei, WANG Tao
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 1-7.   DOI: 10.19722/j.cnki.1008-7729.2022.0106
    Abstract150)            Save
    As a new exploration different from other modern development modes in the world, a Chinese path to modernization is showing strong vitality, and its rich value connotation is also developing in the innovation in theory and practice. Exploring the triple value implication of a Chinese path to modernization proves its great significance to China and even the world. In terms of value goals, to realize national rejuvenation and new development of human modernization is the persistent pursuit of a Chinese path to modernization. Under the leadership of the Communist Party of China, China will build a great modern socialist country, create a new form of human civilization, and make new exploration for human modernization. In terms of values, a Chinese path to modernization has always been people-centered, committed to achieving common prosperity for all the people, and finally realizing the free and all-round development of people on the basis of always relying on and for the people. In terms of value criterion, a Chinese path to modernization insists on its own way, which is different from the Western modernization. Through self-reliance and self-improvement, it finally realizes transcendence.
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    Situation Achievement · Prospect: the Party’s Ideological Work in Decade of New Era
    ZHANG Chu
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (5): 25-31.   DOI: 10.19722/j.cnki.1008-7729.2023.0090
    Abstract150)            Save
    Summing up the situation and achievement of our country in ideological field in the decade of the new era can provide valuable theoretical reference and path reference for ideological work in the new situation. In the new era, the fundamentals of the Party’s ideological work are in good shape but remain risks. The situation in the field of ideology has made overall and fundamental changes: the Party has paid new attention to the status of ideological work, achieved new results in the implementation of the Party’s responsibility for the main body of ideology, stepped forward to a new stage in the construction of ideological security, and absorbed new impetus for the progress of the construction of ideological discourse. Further promotion of the ideological work on the new journey of the new era should consolidate the guiding position of Marxism in the field of ideology, construct the socialist ideology with strong cohesion and leading force, and based on a holistic approach to national security, firmly maintain ideological security.
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    Legal Issues of Sensitive Personal Information Protection in Context of Data Sharing
    MI Tienan, LI Ruixue
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 40-46.   DOI: 10.19722/j.cnki.1008-7729.2023.0137
    Abstract146)            Save
    According to the relevant provisions on the protection of sensitive personal information in the Civil Code of the People’s Republic of China and Personal Information Protection Law of the People’s Republic of China, four legal issues are put forward on the protection of sensitive personal information in the context of data sharing, including legal principles, criteria, informed consent and compensation for mental damage. Suggestions are made from three perspectives of improving legal norms, government supervision and industry self-discipline by drawing on the European Union’s General Data Protection Regulation, German’s Federal Data Protection Act and relevant laws from the USA.
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    Network Ideological and Political Education in Universities under Mode of “Three-wide Education” —Taking Beijing University of Posts and Telecommunications as an Example
    WANG Yunhong, ZHU Xuelin, WANG Xin
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (4): 24-32.   DOI: 10.19722/j.cnki.1008-7729.2023.0051
    Abstract127)            Save
     In the research of the fundamental issues of “what kind of people we should cultivate, how, and for whom”, “three-wide education” emphasizes educating people in an all-round way through the whole staff and the whole process to develop the effectiveness of ideological and political work. With the advent of the “Internet plus” era, strengthening the construction of “WeChat, Microblog and Client” needs relevant teachers to explore the new educational mode, and developing ideological and political education through the mode that university students love has also become the focus of ideological and political work in universities. From the perspective of “three-wide education”, the method of network ideological and political education is explored by means of questionnaire survey, and improvement strategies and reasonable suggestions are put forward. 
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     Application of Large Language Models in Automated Construction of Knowledge Graphs for University Subject Domains
    TANG Xiaosheng, CHENG Linya, ZHANG Chunhong, ZHU Xinning
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2024, 26 (1): 125-136.   DOI: 10.19722/j.cnki.1008-7729.2023.0107
    Abstract126)            Save
    The rapid development of artificial intelligence has promoted the intellectualization in the field of education, and research on the construction of subject knowledge system by using knowledge graphs has emerged. The knowledge system constructed by knowledge graphs can model the correlation among knowledge points and form the course knowledge context, which is helpful for learners to memorize and understand knowledge in a deep level. However, the teaching resources of subject courses are diverse and scattered, and the existing automatic construction methods often use a single data resource with low resource utilization rate, which is difficult to provide guidance for the construction of professional knowledge systems. Moreover, low degree of automation and high cost need different modules to process the unstructured texts and generate the graphs, so reproducibility and portability are weak. Therefore, an optimization process of subject knowledge graph construction is proposed based on the large language model, which highly integrates the advantages of the large language model and the logical correlation of knowledge in various subjects. Specifically, taking the major of communication as an example, the powerful function of a large language model such as ChatGPT is used to design a knowledge system through subject knowledge analysis by using a variety of knowledge sources, so as to automatically extract knowledge entities and knowledge relations based on teaching resources to form a final subject knowledge system, which can also be introduced to other subject fields. 
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    Linkage Mechanism of Anti-monopoly Law Enforcement and Fair Competition Examination System from Perspective of Unified Domestic Marke
    YANG Liping, LIN Yiling
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 56-61.   DOI: 10.19722/j.cnki.1008-7729.2023.0004
    Abstract122)            Save
    A unified and open national domestic market can enable the market to play a decisive role in the process of resource allocation. Anti-monopoly law enforcement and fair competition examination system are important measures to promote fair competition in the market and key measures to break administrative monopoly. The former belongs to ex-post regulation, while the latter tends to ex-ante regulation. The weak linkage between anti-monopoly law enforcement agencies and policy-making subjects, low enthusiasm of fair competition policy examination subjects for self-review due to the lack of external promotion mechanisms, and inadequate implementation of duties of the fair competition examination joint meeting office are the difficulties that exist in the linkage mechanism. In order to promote the establishment of a linkage mechanism between anti-monopoly law enforcement and fair competition examination system, so as to optimize the market business environment and help build a unified domestic market, it is urgent to strengthen the linkage between anti-monopoly law enforcement agencies and policy-making subjects, and improve the promotion mechanism of fair competition examination system, and consolidate the duties of the fair competition examination joint meeting office.
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    Political Logic of the Communist Party of China’s Self-revolution in New Era—Thoroughly Study and Implement Guiding Principles of the 20th CPC National Congress
    LI Gang, XU Jiayin
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (4): 1-7.   DOI: 10.19722/j.cnki.1008-7729.2023.0060
    Abstract111)            Save
    The practice of self-revolution has been a part of the CPC’s century-long struggle, and the spirit of self-revolution is an inherent political character of the CPC. Since the 18th Party National Congress of the CPC, General Secretary Xi Jinping has made a series of important expositions on the Party’s self-revolution, which is one of the major theoretical innovations of the Party in the new era. From the four dimensions of the political starting point, political practice, political goal and internal motivation of self-revolution of the CPC in the new era, the political logic of the Party’s self-revolution is systematically expounded and the theoretical system of the Party’s self-revolution is profoundly interpreted, so as to promote the Party’s self-revolutionary practice in a deep and multi-dimensional manner.
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    User Consumption Behavior of Bullet-comment Video Driven by Co-view Experience
    YUAN Haixia, CHEN Anna
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 29-39.   DOI: 10.19722/j.cnki.1008-7729.2023.0017
    Abstract108)            Save
    A bullet-comment type recognition model is constructed based on semantic features, and then the impact of the bullet-comment type on online consumption behavior is explored on the basis of prediction and analysis of types of bullet-comments. The results show that: there is a “herd effect” in the influence of bullet-comments on the process of online consumption behavior. On the whole, the volume and emotion of bullet-comments influence the process of consumption behavior. The volume and emotion of content-related bullet-comments can stimulate users’ experience and trust, and further promote the deep purchase behavior through improvement of post-purchase experience. The volume and emotion of sentiment-related bullet-comments negatively affect individual experience. The increase in volume of communication-related bullet-comments has a positive effect on sharing behavior. The above conclusions enrich the research about instant comments and also have important practical value for the advertising design and the management of bullet-comments.
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    Application of Information Platform of Smart Campus in Ideological and Political Work in Universities
    REN Zengxia, HU Chengrong
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (3): 98-104.   DOI: 10.19722/j.cnki.1008-7729.2023.0011
    Abstract104)            Save
    In order to deeply promote the construction of smart campus, the background, status, problems and methods of the application of smart campus in ideological and political work in universities are comprehensively analyzed. Through practice, a diversified information platform of smart campus has been built, which includes building a comprehensive, multi-dimensional and dynamic information platform for the evaluation of students’ overall quality based on the concept of “five kinds of education”; developing data panels, optimizing work and management platforms of instructors and establishing the early warning analysis platform. All of these measures have greatly enriched the ways of collection and application of relevant data, promoted the innovative development of ideas, methods, content and forms in ideological and political work and provided effective working methods for all-round growth and development of students. It has also realized the goal of advancing the development of ideological and political education work by smart campus platform while improved the education system in universities.
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    Text Quantification Study of Central and Local Policies Promoting China’s Blockchain Development—PMC Analysis Based on Path-Tool-Evaluation Framework
    YAO Mengdi, MA Mengyao, CHEN Donglin
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (4): 91-102.   DOI: 10.19722/j.cnki.1008-7729.2023.0036
    Abstract104)            Save
    Blockchain policies are an important help to ensure the high-quality development of blockchain industry and create new advantages in the development of digital economy. Based on the 20 typical industrial policies on blockchain issued by the central government and the local governments in China from 2016 to 2022, a policy “path-instrument-evaluation” analysis framework has been constructed to analyze the texts of China’s blockchain policies, and the text analysis method and PMC(policy modeling consistency) policy index model have been adopted to make quantitative evaluation on blockchain industrial policies. The results show that China’s blockchain policies mainly focus on seven aspects, namely policy objectives, key layout, policy environment, talent support, technical support, cooperation mode and financial guarantee, to promote the development of blockchain technology, and there is still much room for improvement and optimization of blockchain policies in various regions. The results are intended to provide guidance for the formulation and optimization of blockchain policies and to improve the effectiveness of blockchain policy implementation in China.
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    Impact of Economic Policy Uncertainty on China’s Imports and Exports of Agricultural Products
    ZHAO Baoguo, Liu Tianyi
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2023, 25 (4): 103-116.   DOI: 10.19722/j.cnki.1008-7729.2023.0045
    Abstract102)            Save
    In order to systematically explore the impact of China’s economic policy uncertainty in recent years on imports and exports of agricultural products, based on monthly data on China’s import and export volume of agricultural products from January 2012 to December 2020 and China’s economic policy uncertainty index, shock response and change characteristics of imports and exports of different types of agricultural products are studied and the reasons for the impact are analyzed by using the TVP-VAR(Time Varying Parameter-Vector Auto Regression) model. The research results indicate that the uncertainty of China’s economic policies has a more obvious and direct time-variant characteristic in promoting the imports and exports of competitive agricultural products; It also has significant differences in the market impact on different agricultural products and trade commodities; The series of economic policies at different time points have a negative impact on China’s agricultural product imports and a positive impact on China’s agricultural product exports.
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