Abstract:

 China’s government micro-blog has been the new way of issuing administrative information and providing online service The micro-blog based on industry, which is now represented by local departments directly under central government organs, develops towards clustering and integration At the early stage, the government micro-blog of surveying, mapping and geoinformation industry takes on development limitations under the restriction of various factors Taking the government micro-blog of the industry as an example, the development situation from opening number, frequency of update, fans number, service content and operation and maintenance management are described, the problems encountered are analyzed, based on which, the suggestions from the strategy, management and operation levels are made to better innovate and perfect social management through the government micro-blog

Key words: government micro-blog, social management innovation