Acta Metallurgica Sinica(English letters)

• 网络文化 • 上一篇    下一篇

论网络明星现象及其成因

吴明红   

  1. 北京林业大学人文社会科学学院
  • 收稿日期:2006-05-08 修回日期:1900-01-01 出版日期:2006-07-30

Ontheappearanceofonlinestarsanditscause

WU Ming-hong   

  1. School of Humanities and Social Sciences; Beijing University of Forestry
  • Received:2006-05-08 Revised:1900-01-01 Online:2006-07-30

摘要: 国际互联网登陆中国十多年以来,随着互联网技术的不断进步以及互联网的迅速普及,互联网媒介对传统媒介的“把关人”提出了严峻的挑战,并且开始在我们生活的各方面产生越来越重要的影响。网络中的热门话题、热点人物都开始走进我们的现实生活中,一大批在以往社会中不可能出名的“草根阶层”通过互联网迅速走红。为什么在现实社会中普普通通、不具备任何偶像气质也不具有成名所需的金钱、身份等必备资源的人能够通过互联网一夜成名呢?本文将从多个方面对此问题进行分析,以期对读者解开这个疑惑能够有所启示。

关键词: 网络明星, 网络时代, 反偶像, 网络传播

Abstract: With the appearance of the Internet in China,the continuous progress of Internet technology and its rapid popularization,the Internet has produced more and more influences on various respects of our life.Hot matters and hot figures have entered our daily life.Why could a lot of nonentities and "grass roots" without necessary resources for celebrities,such as status,money and disposition,become famous in the Internet overnight? This article analyses its cause from many angles and may provide some revelations...

Key words: onlinestars, cyberage, anti-idol, spreadonline

中图分类号: