移动国际漫游市场定价影响因素研究

Acta Metallurgica Sinica(English letters) ›› 2011, Vol. 13 ›› Issue (5): 75-79.

移动国际漫游市场定价影响因素研究

(1中国电信股份有限公司技术创新中心, 北京100031; 2北京邮电大学经济管理学院,北京100876)

收稿日期:2011-06-20 出版日期:2011-10-30

Study of Influencing Factors on Pricing in Mobile International Roaming Market

(1. Technology Innovation Center, China Telecom Corporation Limited, Beijing 100031, China;2. School of
Economics and Management,Beijing University of Posts and Telecommunications, Beijing 100876, China)

Received:2011-06-20 Online:2011-10-30

摘要/Abstract

摘要：

首先结合移动国际漫游市场特点，分析了国际漫游业务市场中的转换成本体现。然后重点基于转换成本及运营商规模的影响因素，针对非合作博弈情况下漫游双方运营商的漫游业务量与零售价格关系进行建模，分析得到了寡头市场中最优漫游零售价格模型。最后通过数据仿真分析给出了漫游零售价格受相关因素的影响效果，并基于实证数据方式进行验证。

关键词: 国际漫游, 漫游价格, 转换成本, 漫游结算

Abstract:

Firstly this paper presents the impact of switching cost in mobile international roaming market Then, this paper, emphasizing modeling on the relationship between business volume and retail price of operators under non-cooperative game situation, acquires the best roaming price modeling in the oligopoly market In the final part, influencing factors on roaming prices are graphical represented with MATLAB simulation and verified with realistic data

Key words: international roaming, roaming price, switching cost, roaming settlement

中图分类号:

F626

于化龙1，唐守廉2. 移动国际漫游市场定价影响因素研究[J]. Acta Metallurgica Sinica(English letters), 2011, 13(5): 75-79.

YU Hua-long1, TANG Shou-lian2. Study of Influencing Factors on Pricing in Mobile International Roaming Market[J]. Acta Metallurgica Sinica(English letters), 2011, 13(5): 75-79.

[1]	于化龙1，唐守廉2. 移动国际漫游最优联盟结算价格分析于[J]. Acta Metallurgica Sinica(English letters), 2010, 12(6): 50-54.
[2]	于化龙，唐守廉. 移动国际漫游中的业务量定向实现研究[J]. Acta Metallurgica Sinica(English letters), 2009, 11(1): 25-28.
[3]	郑宇晟; 梁雄健. 移动数据业务国际漫游与互通[J]. Acta Metallurgica Sinica(English letters), 2006, 8(3): 53-57.
[4]	王琦; 郭晓岩; 吕廷杰. 国际漫游资费逆向选择问题研究[J]. Acta Metallurgica Sinica(English letters), 2004, 6(3): 13-16.