解读《植物大战僵尸》背后的文化意识形态

北京邮电大学学报(社会科学版) ›› 2012, Vol. 14 ›› Issue (1): 12-15.

解读《植物大战僵尸》背后的文化意识形态

1北京邮电大学人文学院，北京100876；2网络系统与网络文化北京市重点实验室 (北京邮电大学), 北京100876）

收稿日期:2011-12-26 出版日期:2012-02-28 发布日期:2023-03-27
基金资助:
教育部人文社会科学研究基金项目（09YJC860004）；北京邮电大学校社会科学基金课题项目（470169）

Interpretation of the Cultural Ideology in Plants vs Zombies

(1School of Humanities, Beijing University of Posts and Telecommunications, Beijing 100876, China;
2 Beijing Key Laboratory of Network System and Network Culture（Beijing University of Posts and
Telecommunications）, Beijing 100876, China)

Received:2011-12-26 Online:2012-02-28 Published:2023-03-27

摘要/Abstract

摘要：

针对美国制造的网络小游戏《植物大战僵尸》游戏角色的形象建构和本土化战略进行了深入分析，试图解析其代表的文化符号和象征意义，以及表现出的文化意识形态倾向。通过分析得出，对网络游戏背后的美式文化意识形态必须提高警惕。

关键词: 《植物大战僵尸》, 文化意识形态

Abstract:

Plants vs Zombies which is a famous network game made by USA, has become very popular in China since it’s published This paper, by analyzing the game’s role construction and its localization strategy, tries to resolve the cultural symbols and cultural awareness it represents It is concluded that we should raise our vigilance to American cultural awareness hidden behind the network game

Key words: Plants vs Zombies, cultural ideology

中图分类号:

G898.3
B82

甘慧娟等. 解读《植物大战僵尸》背后的文化意识形态[J]. 北京邮电大学学报(社会科学版), 2012, 14(1): 12-15.