Abstract:

The growing popularity of intelligent terminal and the pervasive generalized network are guiding human to a new era: the value creation era centered on the production, consumption and sharing of digital content. Information and communication technology has been penetrating into every field of social life and shaping the digital living style. In this process, network linking value will be gradually replaced by content consumption value and functional service value, and the market places and competition pattern of operators, service providers and manufacturers will encounter drastic change. The realization of convergence service in the broadband network will dramatically shock the traditional product service form and business mode. Deep transformation is necessary for the operators to seize the chance of industry revolution, response to the challenge of cross-field competition. The government should continuously release market dynamics, promoting communications to a new height.

Key words: telecom industry, broadband convergence, content