Abstract:  Internet buzzwords as a special language variant, can reflect the dynamic development of the society in various levels to a certain extent. The origins and types of Internet buzzwords in the past ten years are systematically analyzed from a macro perspective. The origins mainly focus on eight aspects: entertainment, film and television, social industry, public figures, government, social hot spots, dialects, foreign languages and general language used on social platforms. The constituent form can be divided into five categories: phonetic modification, vocabulary reconstruction, semantic generalization, popular configuration, and network idioms. Based on the typical expressions in various types of buzzwords from a micro perspective, the main common mechanisms of various types of buzzwords under intra-lingual and extra-lingual motivation are analyzed.

Key words: Internet buzzwords, origins, generative mechanisms