关键词: 虚拟社区, 社区价值, 评价体系, AHP-模糊综合评价

Abstract:

With the popularity of socialized media and application, the Internet has stepped into the community era Under the background of Internet revolution and innovative development of community, proper description of dimension of community value and construction of complete evaluation system will benefit to the long-term and stable growth of community and providing valuable guidance to the related persons Through literature review, 13 indexes which influence community value are summarized based on intelligent value, social value and cultural value, forming the complete value system Based on AHP-fuzzy evaluation, the structure and rank of the value of BYR community are empirically analyzed, which defines fundamental frame and specification for community value evaluation, and enriches the achievements of this field The conclusion also provides guidance for the development of the community

Key words: virtual community, community value, evaluation system; , AHP-fuzzy evaluation analysis