Abstract:

Seek sustainable development is the ultimate goal of enterprises Study on its implementation mechanism is from many perspectives, but is still without conclusion The Toyota’s recalling case and Volkswagen’s emissions cheating scandal highlighted the new dimension of “innovation and control” in enterprises’ pursuit of sustainable development Based on the qualitative framework of “the dynamic equilibrium of innovation and control to realize the sustainable development of enterprise” pointed out by Juran (2005) and Peng Xinglv(2007), principal component analysis method is used to study the empirical test data The results validate the correctness of core hypothesis — the larger strength-difference between innovation and control, the greater the degree of unsustainable development In the highly dynamic competitive environment, narrowing the gap between innovation and control has strategic importance for the sustainable development of enterprises

Key words: innovation, control, differences in degree, sustainable development of enterprise