北京邮电大学学报(社科版) ›› 2019, Vol. 21 ›› Issue (5): 100-110.doi: 10.19722/j.cnki.1008-7729.2019.0165

• 教育研究 • 上一篇    

大学生创业心理资本评价指标体系构建及应用——以北京邮电大学为例

  

  1. 北京邮电大学 经济管理学院,北京100876
  • 出版日期:2019-10-31

Construction and Application of Evaluation Index System of Contemporary College Students Entrepreneurial Psychological Capital—Taking Beijing University of Posts and Telecommunications as an Example

  1. School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing 100876, China
  • Online:2019-10-31

摘要: 综合运用访谈法、主题分析法、问卷法和层次分析法对大学生创业心理资本评价指标体系展开研究。首先,通过深度访谈、网络资料和开放式问卷等方式收集体现大学生创业者心理资本内容的陈述句,运用主题分析法提炼符合大学生创业者特点的心理资本内容,构建大学生创业者心理资本的结构。其次,以大学生创业心理资本结构为基础,运用问卷法、层次分析法构建量化的大学生创业心理资本评价指标体系。最后,以北京邮电大学的本科生为例,对创业心理资本评价指标体系进行实证检验,并基于大学生创业心理资本现状提出相关对策建议。

关键词: 创业心理资本, 评价指标, 主题分析法, 问卷法, 层次分析法

Abstract: Methods of interview, thematic analysis, questionnaire and analytic hierarchical process are used to study the evaluation index system of college students entrepreneurial psychological capital. Firstly, by means of in-depth interviews, Internet data and open-ended questionnaires, statements reflecting college entrepreneurs psychological capital are collected, and thematic analysis method is used to refine the content of college entrepreneurs psychological capital, so as to construct the structure of college entrepreneurs psychological capital. Secondly, based on the structure, the quantitative evaluation index system of college students entrepreneurial psychological capital is constructed by using the methods of questionnaire and analytic hierarchy process. Finally, taking the students of Beijing University of Posts and Telecommunications as an example, the evaluation index system is tested, and relevant countermeasures and suggestions are put forward based on the current situation of entrepreneurial psychological capital.

Key words:  entrepreneurial psychological capital, evaluation index, thematic analysis, questionnaire, analytic hierarchy process

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