JOURNAL OF BEIJING UNIVERSITY OF POSTS AND TELECOM ›› 2019, Vol. 21 ›› Issue (5): 100-110.doi: 10.19722/j.cnki.1008-7729.2019.0165

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Construction and Application of Evaluation Index System of Contemporary College Students Entrepreneurial Psychological Capital—Taking Beijing University of Posts and Telecommunications as an Example

  

  1. School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing 100876, China
  • Online:2019-10-31

Abstract: Methods of interview, thematic analysis, questionnaire and analytic hierarchical process are used to study the evaluation index system of college students entrepreneurial psychological capital. Firstly, by means of in-depth interviews, Internet data and open-ended questionnaires, statements reflecting college entrepreneurs psychological capital are collected, and thematic analysis method is used to refine the content of college entrepreneurs psychological capital, so as to construct the structure of college entrepreneurs psychological capital. Secondly, based on the structure, the quantitative evaluation index system of college students entrepreneurial psychological capital is constructed by using the methods of questionnaire and analytic hierarchy process. Finally, taking the students of Beijing University of Posts and Telecommunications as an example, the evaluation index system is tested, and relevant countermeasures and suggestions are put forward based on the current situation of entrepreneurial psychological capital.

Key words:  entrepreneurial psychological capital, evaluation index, thematic analysis, questionnaire, analytic hierarchy process

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