Current Issue

2006, Vol. 8 No. 4 Published:30 October 2006

电子商务
AnanalysisandprospectofthedevelopingtrendofthemobiletradeinChina

LV Ting-jie

2006, 8 (4): 2-8.

Abstract ( 2000 ) PDF (0 KB)( 75 )

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Recently,both the Internet and mobile communication have been rapidly developed in China.With the approaching of 3G and the progressive development of electronic trade markets to perfection,there has been an unprecedentedly good opportunity for mobile trade.With the mobile communication market in recent years in China combined and the characteristics of individualization and virtualization of the development of electronic trade in recent years taken into consideration,this article makes a comment and depict...

Ananalysisofthebusinessmodelofwirelessmarketing

HU Tao

2006, 8 (4): 9-13.

Abstract ( 1595 ) PDF (0 KB)( 86 )

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With the increasingly rapid development of wireless marketing in China,more and more elites and companies of the information industry have been engaged in the field of wireless marketing.Applications and business models of wireless marketing have gradually become the key link of the entire industrial chain. This article mainly makes an analysis of the business model of wireless marketing,which covers the concept of wireless marketing,application models,operational models and marketing strategies.

AstudyofmodelchoiceandmanagementofreverselogisticsinB2Cmarketofelectronictrade

FU Xiao-fan~1; YANG Hai-rong~2; HU Chun~1

2006, 8 (4): 14-18.

Abstract ( 1739 ) PDF (0 KB)( 66 )

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In this article,the authors study the content of the reverse logistics and the developmental characteristics of the B2C market of electronic trade,based on which,the authors analyses and compare the three models of reverse logistics for choice.Finally,the suggestions are given as to the management of reverse logistics in B2C marketing of electronic trade.

网络文化
Theestablishmentofdigitallibraryanditsinformationservices

ZHANG Wei-jie

2006, 8 (4): 19-22.

Abstract ( 1818 ) PDF (0 KB)( 72 )

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Digital library is a state in which libraries exist in the cyber age.The article introduces mainly the establishment and information services of digital libraries in foreign countries,analyzes the weak points of information services of digital libraries in China,and proposes some suggestions to improve the information services of digital libraries in China.

Astudyoftheindustrializationofthecybergamesculture

REN Le-yi~1; LIANG Xiong-jian~2

2006, 8 (4): 23-25.

Abstract ( 2155 ) PDF (0 KB)( 79 )

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The development of cyber games is following the common development of cyber culture and culture industry.Through the introduction to the developing environment of the domestic cyber game,this article analyzes the industrialization of culture of cyber games including the financial and social profitability and so on by the cyber games as the carrier for spreading culture.At last,the direction of cultural development is pointed out.

Theinfluenceofthegovernmentinformatizationontheconstructionandefficiencyofcitysemergentsystems

WANG He-xing~1; TANG Ren-wu~2

2006, 8 (4): 26-29.

Abstract ( 2254 ) PDF (0 KB)( 73 )

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The emergent system of modern cities is of multi-participant characters.Information management should be the key in the emergency-rescue stage because it has to do with the duty of every participant.Government informatization systems leaded by the government is the component of the city s emergent commanding center and raises the function of the management center of city s emergent systems,thus promoting the construction of the network organization.The government informatization transforms the program flow ...

时政观察
Thevalidityofpoliticalinstitutions:theimportantprerequisiteforthepoliticalstabilityinourcountry

ZHANG Chuan-liang

2006, 8 (4): 30-32.

Abstract ( 1388 ) PDF (0 KB)( 62 )

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The stability of political systems needs a political institution which can keep long-term validity and the validity of political institutions directly relates to the stability of a political system.The validity of our country s political institutions does not only contain the intrinsic validity,but also includes the external validity.The intrinsic validity of political institutions is the intrinsic beginning and the basic demand of our country s political stability and the external validity of political ins...

OnthehypothesisabouteconomicmanandtheestablishmentofinstitutionoftheadvancedspiritofthePartymemberofCPC

DU Zhen-hua

2006, 8 (4): 33-36.

Abstract ( 1431 ) PDF (0 KB)( 61 )

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The article reviews the controversy about the hypothesis about economic man among economists,shows the hypothesis about economic man applies basically to people engaged in economic activities in the present stage of our country and applying the tenets of Marxism on universality and particularity of contradiction,and listing of a great number of facts about corruption in the CPC,points out the hypothesis about economic man also applies to the Party member as the advanced element of the proletariat in the mar...

经济探索
AnanalysisoftheproductivityoftelecommunicationsinChinafrom1990to2003

CHEN Jie; LV Ting-jie

2006, 8 (4): 37-40.

Abstract ( 1641 ) PDF (0 KB)( 73 )

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In this paper,the authors apply Solow residential to estimate the change of the total factor productivity(TFP) of telecommunications in China from 1990 to 2003 and analyze the factors influencing the growth of telecommunications in China.The authors find that the rapid development of telecommunications in China is largely due to the growth of import and the output value only increased by about 25.96% from the improvement of productivity.At last,the paper analyses the effect of reforms in telecommunication f...

AnanalysisofcostbehaviorofIP-phonenetworks

SONG Lu

2006, 8 (4): 41-45.

Abstract ( 1529 ) PDF (0 KB)( 75 )

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This paper focuses its research on the charge for the access of IP-phone networks to traditional fixed phone networks.In order to reduce the cost of the reconstruction,the IP-phone network must use the service provided by the locally-monopolized business with fixed networks in.However,the present price-based system of interconnection costs restricts the development of IP-phone.In this paper,the architecture of IP-phone systems of hardware and software is described and the cost of the IP-phone is analyzed,wh...

管理科学
Ademonstrativestudyofeffectiveleadershipbehaviors

CHEN Hui

2006, 8 (4): 46-52.

Abstract ( 2668 ) PDF (0 KB)( 65 )

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On the basis of the theory concerned,with the leaders in some state-owned enterprises as objectives,the paper focuses its research on the effective leadership behavior.The main effective predictors are organizational performance and the commitments of staff.It is found that there are 8 main factors of leadership behavior.Some of the behavior are effective according to their significant relation with the performance and commitment.It is also found that there are some special characters of effective Chinese l...

ParetoimprovementonthevicissitudeofthetariffregulatoryregimesintelecomindustriesinChina

ZENG Jin; TANG Shou-lian

2006, 8 (4): 53-56.

Abstract ( 1488 ) PDF (0 KB)( 70 )

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The paper compartmentalizes the regulatory regimes of telecom tariff in China into four phases since the People s Republic of China was established.It summarizes the tariff policy,the tariff content and the development of consumers scale in each phase.It analyzes the economic efficiency of telecom industries in China with the demonstrative data in each phase.It calculates the average prices of consumers between the fixed telecommunication tariff and the mobile telecommunication tariff in each phase and anal...

SuggestionsonimplementingpricefloorregulationinmobileservicesinChina

YAO Yuan; LV Ting-jie

2006, 8 (4): 57-61.

Abstract ( 1779 ) PDF (0 KB)( 76 )

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Based on the theoretical introduction to the price floor regulation,this paper analyzes the necessity and particularities of implementing the price floor regulation in the mobile telecom market in China,like purposes of the price floor regulation,regional variation and shortage of key cost data.In the light of international experience,this paper puts forward several workable regulatory suggestions with regard to the design of service basket,price floor,application and examination.

Anapproachtotheimplementofthemanagementmethodofcostbasedoperationinpostalenterprises

ZHOU Jun-xia~1; ZHANG Xiang-hong~2

2006, 8 (4): 62-66.

Abstract ( 1781 ) PDF (0 KB)( 71 )

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If the management method of cast-based operation is implemented in postal enterprises,it will solve the problem that the right net income(loss) of each specialized field can t be computed,which is resulted from low direct cost,high indirect cost,unscientific allocation method and so on.On the other hand,if such a method is implemented,the unimproved value will be eliminated,added value improved,operation chain and value chain optimized and client value will be increased,so that the objective that increases ...

文化传播
Onmediacultureanditsqualityeducationforteenagers

ZHANG Xin-ming; GAO Yu

2006, 8 (4): 67-71.

Abstract ( 1957 ) PDF (0 KB)( 68 )

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This article discusses the content of mass media culture and their manner of performance in the information-based time.Mass media have a positive impact on teenagers in culture,and also have a negative side so that the modern education must face to modern society,be combined with modern science technology and the education and culture of mass media culture must be brought into schools for teenagers.Finally,some strategies for media education are proposed.

法学辨析
Letjusticeberealizedinavisiblemanner——Exploratorydiscussiononverdictdocumentandthepubliccredibilityofthejudiciary

ZENG Jiao-yan~（1）; XIE Hong-dan~2

2006, 8 (4): 72-75.

Abstract ( 2234 ) PDF (0 KB)( 72 )

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The public credibility of the judiciary is the ability of the judiciary to win public credibility and trust,which includes three structural elements at least: judicial self-control,judicial judgement and judicial exclusion.As the carrier of the public credibility of the judiciary,juridical document is the starting point for improving the public credibility of the judiciary in practice.It should show the justice of the procedure by recording the whole judicatory process so as to improve the ability of the ju...

Thecivillawprotectionforpersonalinformation

SUN Shan-shan; LUO Chu-xiang

2006, 8 (4): 76-80.

Abstract ( 2026 ) PDF (0 KB)( 78 )

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People have more and more emphasized the value of personal information and the traditional protection for privacy interest can t meet the demands of people.In addition,with the development of computer science,people feel it difficult to control their personal information.Therefore,it is necessary to use the model with which people can protect their personal information comprehensively and actively.