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    Historical Factors of Formation and Development of #br# the Community for the Chinese Nation
    WANG Huan, YU Lianrui, MENG Jingjing
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2021, 23 (6): 55-58.   DOI: 10.19722/j.cnki.1008-7729.2021.TY019
    Abstract6820)      PDF(pc) (783KB)(2886)       Save
    Consolidating the sense of the Community for the Chinese Nation is the main line of the work on ethnic affairs in the new era. Many historical factors contributed to the formation of the sense of the Community for the Chinese Nation. The Han nationality as the main ethnic group in China played a leading role in the formation and development of the Community for the Chinese Nation. A strong central government provided political guarantees. The political idea of “unification of tianxia” was the cultural motivation. Resettlement and development comprised an important economic and social factor that laid the foundation for the formation and development of the Community for the Chinese Nation. Summarizing its historical factors is conducive to in-depth study and comprehension of General Secretary Xi Jinpings statements on consolidating the sense of the Community for the Chinese Nation, thereby improving the conscientiousness of Party members and officials as well as the masses of all ethnic groups to consolidate the sense of the Community for the Chinese Nation.
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    Literature Classification and Review of Supply Chain Finance from Perspective of Financing Services
    LIU Shiqiang, WANG Yana, FENG Ling
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (1): 59-74.   DOI: 10.19722/j.cnki.1008-7729.2021.0194
    Abstract1471)      PDF(pc) (1032KB)(1301)       Save
    In order to reveal the current research status and development of SCF-FS (supply chain finance considering financing service), through bibliometric analysis and content analysis methods, over 80 academic papers on SCF-FS mainly published in the last ten years are reviewed. These papers are classified into three categories according to financing service modes, ie, supply chain finance considering external financing, supply chain finance considering internal financing and supply chain finance considering a mixture of financing modes The research characteristics are further elaborated from the aspects of supply chain financing structure, coordination contracts, formulation models and decision variablesBy analysing the literature distribution such as citation numbers and journal rankings, recent papers on SCF-FS are categorised and assessed thoroughly Based on this comprehensive literature review, constructive suggestions on promising SCF-FS research agendas are proposed and discussed
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    Literature Review on Curriculum Ideological and Political Education Research Based on Knowledge Map
    WANG Huan, DONG Ying, ZHANG Jing
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (4): 88-98.   DOI: 10.19722/j.cnki.1008-7729.2022.0042
    Abstract1429)      PDF(pc) (6272KB)(1014)       Save
    Curriculum ideological and political education is the core of the modern higher education teaching reform In order to better understand the current situation of curriculum ideological and political education research in China, through collecting the relevant literature data included in CSSCI database and CSSCI source journal database in CNKI from 2000 to 2021, CiteSpace is used to draw the knowledge map to analyze the literature from the perspectives of paper published volume trend, core authors, main research institutions, main cited journals and papers, keywords and mutation words Four research themes are identified: the connotation and characteristics of curriculum ideological and political education, the relationship between curriculum ideological and political education and ideological and political courses, the obstacles to the realization of curriculum ideological and political education and the practice path of curriculum ideological and political education The frontier and trend of curriculum ideological and political education research are sorted out, and it also points out that how to give full play to the dominant position of teachers in curriculum ideological and political education, the specific practice of curriculum ideological and political education in professional courses and the construction of the evaluation system will become the focus of this field.
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    Influence Mechanism of Different Types of E-commerce Streamer Attributes on Consumers’ Purchase: Based on Grounded Theory and Text Analysis
    WANG Shengyuan, HE Jianglin
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (2): 104-116.   DOI: 10.19722/j.cnki.1008-7729.2021.0254
    Abstract2298)      PDF(pc) (990KB)(961)       Save
    This paper aims to explore the influence mechanism of different types of e-commerce streamers on consumers’ purchase from interview data and bullet-screen comments. Study 1 studied the interview data through grounded theory, and obtained the attributes of e-commerce streamers affecting consumers’ purchase; Study 2 specified the research of different types of e-commerce streamers’ attributes on consumers’ search and purchase of recommended products through Python data mining and econometric model regression. The results of Study 1 show that streamers’ attributes of charm, interaction, recommendation, display, professionalism and trust affect consumers’ purchase intention; E-commerce streamers’ attributes affect consumers’ internal perception and further consumers’ purchase intention. It is found that streamers’ attributes and content consistency positively regulate the impact of e-commerce streamers’ attributes on consumers’ internal perception. The results of Study 2 show that the attributes of expert streamers to enhance consumers’ purchase intention are charm, interaction, recommendation, display, professionalism and trust; The attributes of star streamers to enhance consumers’ purchase intention are charm and interaction; The attributes of official store streamers to enhance consumers’ purchase intention are interaction, display, recommendation and trust.
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    Digital Transformation of Commercial Bank and Improvement of Financing Efficiency of SMEs
    WEI Jianguo, WEI Yingjie, SI Xiaohan
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (1): 1-11.   DOI: 10.19722/j.cnki.1008-7729.2021.0197
    Abstract1369)      PDF(pc) (899KB)(869)       Save
    Firstly, the theories of credit rationing, information economics and transaction cost are applied to study the influence of digital transformation of commercial banks on financing efficiency of SMEs (small and medium-sized enterprises) Then, selecting 357 SMEs listed on NEEQ as the research objects, DEA (data envelopment analysis) method is used to measure financing efficiency of transaction and allocation stages in the financing process, and a coupling synergy model is used to measure comprehensive efficiency of the whole financing process The panel regression model is constructed for empirical analysis The results show that digital transformation of commercial banks has significantly positive effects on SMEs transaction and allocation efficiency, as well as comprehensive efficiency, but the effect has a certain lag The positive influence also presents heterogeneity, which is more obvious in non-state-owned SMEs and manufacturing SMEs Finally, countermeasures are proposed to promote digital transformation of commercial banks and improve the financing efficiency of SMEs, including strengthening top-level design and creating distinctive core competitiveness, optimizing the information environment and releasing digital credit value, adjusting the organizational structure and smoothing the internal linkage mechanism, reshaping customer relationships and realizing digital value output, etc
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    Review of Application of Social Media in Education: from 2007 to 2020
    GE Zigang
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (1): 102-112.   DOI: 10.19722/j.cnki.1008-7729.2021.0190
    Abstract806)      PDF(pc) (4228KB)(857)       Save
    The literature related to the application of social media in education retrieved from CNKI and Web of Science is reviewed By using CiteSpace, authors, institutions, research hotspots and research trends of the literature are analyzed The results show that foreign researchers pay more attention to this kind of research than domestic ones, and the research is also more active abroad There are some overlaps between the foreign and domestic research hotspots, but most of them are different The overlapping hotspot is mainly on the application of social media in information literacy education.
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    From Involution to Sense of Involution: Affective Turn and Theoretical Analysis#br# —Also on Trend and Governance of Network Negative Emotion
    WANG Bin
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (1): 33-39.   DOI: 10.19722/j.cnki.1008-7729.2021.0200
    Abstract1065)      PDF(pc) (1509KB)(843)       Save
    Since 2020, the word “involution” has changed from a classic academic concept to a popular buzzword, which is used by netizens to express individuals and collectives negative emotions, that is, the sense of involution The sense of involution is compounded by pressure, anxiety, burnout and loss The sense of involution stems from the chaotic development of ICT industry, the complex internal and external environment of todays society and the affective network communication ecology The sense of involution also reflects the internal trend of digital communication of negative emotion, which is mainly manifested in three levels: transience, distortion and decriticism In order to reduce the adverse effects caused by the disorderly spread of negative emotion, emotion governance is needed to promote the modernization of Chinas governance system and capacity.
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    Quality Analysis of English Test of Web-based Education Degree Based on Rasch Model — A Case Study of Beijing
    LIU Yong, LI Junping
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (1): 113-120.   DOI: 10.19722/j.cnki.1008-7729.2021.0191
    Abstract285)      PDF(pc) (3321KB)(829)       Save
    Adult higher education bachelors degree English test, as a test of examinees English proficiency, is of great significance to comprehensively and objectively analyze the quality of assessment tools Taking the Beijing area as an example, the Rasch model was used to evaluate the test quality in terms of one-dimensional test, item fit degree analysis, bubble chart and so on The results show that the test can reflect students real English level on the whole, the difficulty arrangement is simple, and the item fit degree is good, which can achieve the expected test effect The degree English test in adult education is designed to measure students basic English ability, that is, the test should not contain the items with higher difficulty levels However, considering the test should reflect the real English level of students with stronger ability, it is better for the test to involve a few items with higher difficulty levels.
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    Textual Quantitative Study Based on 34 National-level Artificial Intelligence Industrial Policies
    MA Xiaofei, BAI Xuesong
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2021, 23 (5): 19-30.   DOI: 10.19722/j.cnki.1008-7729.2021.0166
    Abstract1838)      PDF(pc) (1175KB)(732)       Save
    At present, China has passed the first stage of the “three-step” strategy of artificial intelligence. Entering the high-end link of the global value chain is the main task in the next stage. Accelerating the development of artificial intelligence has reached a consensus not only in China but also in other countries. This study adopts the method of quantitative content analysis of policy literature, and takes 34 national policies closely related to the artificial intelligence industry issued from 2012 to 2020 as the analysis basis. Based on the time when the State Council issued the Development Planning for a New Generation of Artificial Intelligence, two stages are divided to explore the use and distribution of policy tools at the national level and the application changes in the artificial intelligence industry chain. The results show that: (1) Since the promulgation of the Development Planning for a New Generation of Artificial Intelligence, the number of government documents and the frequency of using policy tools are higher than those in the previous stage. There are more and more joint documents issued by departments, and the policy theme develops from macro level to subtle level; (2) The use of policy tools in the two stages is less and less from supply type to environment type to demand type. Moreover, the frequency of the use of environment and demand-oriented policy tools decreased compared with the previous stage; (3) The policies of the two stages involve all levels of the artificial intelligence  industry chain, but the focus is shifted from the basic layer to the application layer. Finally, some policy suggestions are put forward for the above problems, hoping to provide thoughts and inspiration for the development of artificial intelligence industry in the next stage.
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    Construction and Operation Mechanism of College Innovation and Entrepreneurship Education Ecosystem
    WANG Han
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (1): 95-101.   DOI: 10.19722/j.cnki.1008-7729.2021.0089
    Abstract568)      PDF(pc) (936KB)(719)       Save
    School of Ye Peida Innovation and Entrepreneurship, Beijing University of Posts and Telecommunications, 
    Beijing 100876, China
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    Management Strategies and Demand Factors of College Students Home-based Learning During Epidemic Outbreaks
    WANG Jianxing, ZHANG Chunying, WANG Song, LIU Xiuqing
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2021, 23 (6): 113-124.   DOI: 10.19722/j.cnki.1008-7729.2021.0148
    Abstract577)      PDF(pc) (1082KB)(646)       Save
     Based on the idea of “student centered”, the charm quality theory is used to empirically study the needs of college students home-based learning and discuss corresponding solutions under the situation of COVID-19. From the four aspects of society, college administrators, college teachers and families, 25 rational demand factors of college students home-based learning were defined and the Kano standardized questionnaire was designed. A questionnaire survey was conducted through various channels to verify the reliability and validity of the results. The evaluation index of demand factors was calculated. The two-dimensional matrix and the three-dimensional matrix were constructed in the four aspects mentioned above. The importance and attributes of each factor were explored. The influencing characteristics of each factor were revealed, and then multi-level hierarchical coping strategies were put forward. This study can provide a useful reference for accurate implementation of emergency management, ideological and political education, and distance education of colleges during the epidemic outbreaks.
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    Digital Dilemma for the Aged in China from Perspective of Knowledge Gap Theory
    HUANG Chuanwu, DENG Fengfeng
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (1): 40-46.   DOI: 10.19722/j.cnki.1008-7729.2021.0222
    Abstract1066)      PDF(pc) (826KB)(629)       Save
    The “information gap” faced by the aged in the digital era has become particularly prominent during the epidemic in 2020, and even affected the normal life of the aged, especially the aged in rural areas How to deal with the digital dilemma of the aged in the post-epidemic era and improve their digital life has become an important social issue that the Chinese government and all circles must pay attention to Under this special background and based on the analysis of the current situation of the digital survival of the aged in China, this paper focuses on the main measures to deal with this problem from the fields of government, enterprises, families and society, as well as the possible ways to improve in order to provide useful enlightenment for the practice of coping with the digital dilemma of the aged in China
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    Innovation Factor Flow and Regional Innovation Capability —Based on Regulatory Role of Government and Market
    #br#
    TAO Lianghu, ZHENG Xuan, WANG Gege
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2021, 23 (6): 91-102.   DOI: 10.19722/j.cnki.1008-7729.2021.0165
    Abstract586)      PDF(pc) (942KB)(586)       Save
    Based on the panel data of 31 provinces except Hong Kong, Macao and Taiwan from 2004 to 2018, the index of innovation factor flow is constructed based on the gravity model, and the spatial error model and the panel threshold regression model are used to empirically analyze the relationship between innovation factor flow and regional innovation capability, and regulatory role and best interval of government intervention?and marketization are further discussed. The results show that: (1) innovation factor flow has a significantly positive impact on regional innovation capacity of the inflow areas; (2) Both government intervention and marketization significantly promote innovation factor flow to exert its innovation effect, and the regulatory ability of government intervention is stronger than that of marketization; (3) the single threshold value exists in the regulatory role of government intervention on innovation factors, when the government intervention degree is higher than the threshold value, the role will be weakened or even insignificant, and the single threshold effect only exists in the regulatory role of marketization on R&D capital flows, that is, when the marketization degree is higher than the threshold value, the regulatory role is significant.
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    Differences Between Transaction Intention of Buyers and Sellers Influenced by Virtual Community of Second-hand E-commerce Platform: Social Presence Perspective
    WAN Yan, NING Tiange, LIU Yuru, GAO Jinping
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2021, 23 (6): 45-54.   DOI: 10.19722/j.cnki.1008-7729.2021.0167
    Abstract660)      PDF(pc) (943KB)(572)       Save
     From the perspective of social presence, a mediated model is constructed to investigate the influence of user experience in virtual community of second-hand e-commerce platform on transaction intention of buyers and sellers through social presence, and the differences of this mechanism on buyers and sellers are emphasized. A total of 512 and 467 valid samples were collected separately from buyers and sellers and a partial least squares structural equation modeling (PLS-SEM) is used. The results show that in the user experience of the virtual community of second-hand e-commerce platform, information experience and social experience affect user trust through social presence, and then affect transaction intention. The effect of social experience on social presence of buyers and sellers is different, and the effect of trust on transaction intention is also different. In the second-hand e-commerce platform, users’ trust in the platform plays a major role in their transaction intention, while the trust in the transaction object has a little effect. This study enriches research theories of second-hand e-commerce, and is valuable in guiding the further development of second-hand e-commerce.
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    Mechanism and Path of Talent Cultivation for International Cooperation Projects in Universities Based on Digital Scene
    YAN Zichun, LIAN Yiyang,
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (6): 72-79.   DOI: 10.19722/j.cnki.1008-7729.2022.0082
    Abstract298)      PDF(pc) (898KB)(570)       Save
    International cooperation projects have always been valued and widely participated in by universities at home and abroad as an important part of talent cultivation in higher education, and the application in digital scenes in the context of COVID-19 has also become the main way of international cooperation projects of various universities. The path of digital scenes in international cooperation projects and talent cultivation mechanism of universities is emphasized, the current situation of digital scene application in international cooperation projects is summarized, and the path of international cooperation based on the digital mode is proposed by combining the important status of digitization in international cooperation projects of universities. Based on the case of digital application in international cooperation projects, the measures are put forward, which serves as reference for the new situation of international cooperation projects in the digital era, and assists international cooperation projects in stepping into a new stage.
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    Algorithmic Discrimination and Its Governance in Era of Artificial Intelligence
    XIE Yongjiang, YANG Yongxing
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (5): 18-25.   DOI: 10.19722/j.cnki.1008-7729.2022.0055
    Abstract1387)      PDF(pc) (910KB)(565)       Save
     With the rapid development of big data and artificial intelligence technology, algorithms, as one of the core technologies of artificial intelligence are widely used in human society. While promoting the development of the industrial economy and facilitating human life, it also brings serious problems of algorithmic discrimination. Algorithmic discrimination not only infringes the legitimate rights and interests of specific entities, operators’ competitive interests, and people’s basic human rights at the direct level, but also deepens existing prejudice and aggravates the digital gap, which are not conducive to the long-term development of the artificial intelligence industry and need to be regulated urgently. By tracing the causes of algorithmic discrimination, it can be seen that algorithmic discrimination is the result of algorithm developers’ implicit bias embedded in algorithms, data deviation and algorithm black boxes. Algorithmic discrimination is a legal issue in the technical field. Based on referring to the extraterritorial mode, the regulation of algorithmic discrimination needs to adopt multiple means such as law, technology and social norms to achieve the coordinated effect of algorithmic discrimination governance.
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    Influence of Dual-class Share Structure on Company Performance —Empirical Study Based on China Concepts Stocks Listed in the US
    HU Guohui, ZHAO Yiming
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2021, 23 (5): 54-62.   DOI: 10.19722/j.cnki.1008-7729.2021.0122
    Abstract1725)      PDF(pc) (1080KB)(542)       Save
    The China concepts stocks listed in the United States are taken as a sample to compare the impact of different ownership structures on company performance. It is found that companies with dual-class share structures are mainly concentrated in the four industries of software and services, diversified finance, retail, and consumer service II, because most of companies in the four industries are technological innovation companies. In the four industries, the adoption of dual-class structures has shown a positive impact on the growth of company performance, and the growth of the founders’ rights of control also has a positive impact on company performance. Therefore, the dual-class share structures are beneficial to both companies’ founders and external shareholders.
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    Can Digital Finance Promote High-quality Economic Development—Based on Perspective of Financial Functions
    WANG Renxiang, LI Yingjie, XIE Wenjun
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2022, 24 (2): 12-23.   DOI: 10.19722/j.cnki.1008-7729.2021.0201
    Abstract682)      PDF(pc) (941KB)(534)       Save
    In order to promote the high-quality development of China’s economy, the impact of digital finance on the high-quality economic development is theoretically analyzed based on the perspective of financial functions, and the 2011—2018 provincial panel data is used to empirically test the hypotheses of the theoretical analysis. The empirical results show that digital finance can promote high-quality economic development by improving financial availability and resource allocation efficiency. In the heterogeneity test, it is found that targeted digital financial supervision can enhance the promotion effect; in addition, the promotion effect will be affected by regional heterogeneity. The promotion effect in the central region is greater than that in the west, and the least is the east. Therefore, in order to promote the high-quality development of China’s economy, it is necessary to strengthen targeted financial supervision and prevent systemic financial risks while accelerating the development of digital finance.
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    Focus, Evolution Path and Frontier for Digital Currency Research in China: Based on CiteSpace Analysis
    WANG Liwei, SU Wei, AN Jia
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2021, 23 (4): 52-63.   DOI: 10.19722/j.cnki.1008-7729.2021.0029
    Abstract1694)      PDF(pc) (2405KB)(522)       Save
    Taking CNKI and CSSCI as data sources, CiteSpace5.6.R5 visualization software is used to make information visualization analysis on the collected literature of digital currency research in China. Through the correlation map analysis such as keyword clustering analysis and co-cited literature analysis, etc., and the interpretation of literature content, the research hotspots in the field of digital currency in China is analyzed, and the evolution path of the research topics of digital currency in China is sorted out. The results show that, after 2015, the number of research literature in the field of digital currency in China shows a rapid growth, and the research content is highly related to the phased policies of the People’s Bank of China with the obvious policy orientation; “virtual property” “virtual currency” “Bitcoin” and “decentralization” are the current research hotspots in the field of digital currency in China, while “regulatory sandbox” “blockchain” “smart contract” and “legal digital currency” are the future research hotspots in the field of digital currency in China.
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    International Division of Labor Status of China’s Manufacturing Industry under RCEP —Analysis Based on Perspective of Value Chain
    TIAN Zuhai, LIU Jinming
    Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)    2021, 23 (5): 10-18.   DOI: 10.19722/j.cnki.1008-7729.2021.0101
    Abstract2205)      PDF(pc) (1156KB)(511)       Save
    Based on the indices such as the global value chain position index, interaction relationship and revealed comparative advantage, and taking the 15 member states of RCEP (Regional Comprehensive Economic Partnership) as the main research object, the status of the division of labor in the manufacturing industry between China and the RCEP members is analyzed, and the status of production and marketing network in the region is also explored. The study indicates that China and other economies in the region are more complementary than competitive in manufacturing; it can be expected that after the RCEP officially takes effect, China can strive to play a high-end role in the value chain; the RCEP production network will gradually form a tripartite trend with Europe and the Americas; and the RCEP value chain system has a clear inward trend; finally, a production and market network centered on China is gradually taking shape.
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